商业与道德
Case Study:James Carston,Fine Shirtmakers
Set up in the 1920s by James Carston,a Manchester tailor,the company has remained in the family and is now run by James' grandson,Paul Carston.Employing fewer than 50 people,the company has a reputation for producing high-quality men's shirts,which it sells by mail order,and has a loyal customer base.As Paul Carston says:"Once someone has tried our shirts,they tend to come back for more.Our customers appreciate the attention to detail and the high-quality fabric we use." And it's the fabric they now use that makes the company exceptional in the worid of men's shirt manufacturers.
2013-09-04(万方平台首次上网日期,不代表论文的发表时间)
共2页
26-27